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Squishmallows 16″
$42.99 Select options This product has multiple variants. The options may be chosen on the product pageImmerse yourself in a world of comfort and cuteness with our Original Squishmallow Squad Plush. These ultra-squeezable, high-quality, and ultrasoft plush toys are the perfect companions for relaxation, movie nights, or even while on the move. Hand-washable and easy to maintain, these lovable Squishmallows are a must-have addition to your collection. Experience a variety of fun personalities, sizes, and colours with our collectible Squishmallows extensions. Embrace the softest touch and bring home the joy of Squishmallows! Join the Squad today!
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SunnyLife Bubba Seat Neon Coral Pink Glitter
$34.99$27.99 Add to cartFloat with me! Let the little one in on the fun with Sunnylife’s Neon Coral Bubba Seat. Made for the smallest members of your family, the Bubba Seat offers soft leg support and an inflated headrest for added stability and comfort in the water. Featuring a bright, transparent neon hue and free-flowing glitter, this on-trend design is sure to become your bubba’s new best float friend!
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Taggies Blanket Drax Dragon
$39.99$31.99 Add to cartMade with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! Taggies was born over a decade ago from a Mum noticing her child’s fascination with satin tags, which then blossomed into a world of treasured products that support early sensory development. With little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.
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Taggies Crinkle Me Tilly Giraffe
$22.99$18.39 Add to cartMade with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! Taggies was born over a decade ago from a Mum noticing her child’s fascination with satin tags, which then blossomed into a world of treasured products that support early sensory development. With little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.
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Taggies Teether Rattle Buddy Dog
$21.99$17.59 Read moreWith little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.
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Taggies Teether Rattle Drax Dragon
$21.99$17.59 Add to cartTaggies was born over a decade ago from a Mum noticing her child’s fascination with satin tags, which then blossomed into a world of treasured products that support early sensory development. With little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.
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Taggies Teether Rattle Tilly Giraffe
$21.99$17.59 Add to cartMade with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! Taggies was born over a decade ago from a Mum noticing her child’s fascination with satin tags, which then blossomed into a world of treasured products that support early sensory development. With little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.
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That’s Not My Bee
$15.99 Add to cartThis series encourage interactive play for babies and toddlers. On each page there is a different texture waiting to be discovered. The bright illustrations and the simple text develop sensory and language awareness.
Board Book
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That’s Not My Koala
$15.99 Add to cartBabies and toddlers will love touching the textured patches as they meet lots of adorable koalas. The bright pictures and textures to stroke are designed to help develop sensory and language awareness.
Board Book
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The Gruffalo Board Book
$15.99 Add to cartA mouse took a stroll through the deep dark wood. A fox saw the mouse and the mouse looked good. Walk further into the deep dark wood, and discover what happens when a quick-witted mouse comes face to face with an owl, a snake… and a hungry Gruffalo! Julia Donaldson and Axel Scheffler’s The Gruffalo is an undisputed modern classic and has become a best-selling phenomenon across the world with over 13.5 million copies sold. This award-winning rhyming story of a mouse and a monster has found its way into the hearts and bedtimes of an entire generation of children and will undoubtedly continue to enchant children for years and years to come. No home should be without The Gruffalo! This handy board book format is perfect for younger readers.
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The Lion Inside B/B
$17.99 Add to cartFrom the Roald-Dahl-Funny-Prize winning artist behind smash hit, OI FROG! comes a feelgood story about one little mouse trying to make himself heard and discovering along the way that even the smallest of us has the heart of a lion.
This stylish book from two contemporary stars really is something to shout about – it will make you laugh, cry and read it every bedtime.
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Toddler Reversible Spider & Bat Cape (2-3yrs)
$62.99$50.39 Read moreThis adorable reversible cape is ideal for tiny superheroes everywhere, providing twice the enjoyment with its high-quality design and adaptability. The black satin side has a yellow bat insignia and reverses to a red spider web satin pattern on the back with huge black velour foam spider accents. The hood features large bat ears on the bat side that can be turned inside-out to reveal to the red spider web satin print. The Velcro clasp at the collar allows for easy swapping between superheroes.
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Under The Sea High Contrast Water Mat
$39.99$31.99 Read moreSupport Tummy Time & Vision Development
This high-contrast water mat is a wonderful way to encourage tummy time with your little one. Newborn eyes see the world as a blurry place—black and white patterns are scientifically proven to stimulate early vision development.
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Welcome To The World Little One B&W Baby Book
$24.99$19.99 Add to cart“Welcome to the World Little One” is a black and white baby book with high-contrast images designed for a baby’s development. A newborn baby’s eyesight is developing after birth and their colour perception is limited. And this is why a black and white baby book is best for their eyesight development. Babies can see best at 6-8 inches and can see white, black and shades of grey first.
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Jellycat Blossom Cream Bunny Berry Medium
Learn To Play Harmonica
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Ditty Bird Classical Music
ITZI
KidzLabs Detective Forensic Tool Kit
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The Story Orchestra: The Nutcracker 
















