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  • 20% Silicone Rattle Dino

    Silicone Rattle Dino

    $25.99 $20.79 Add to cart

    This adorable Silicone Dino Rattle is set to become your baby’s instant favourite.

  • 20% Silicone Rattle Koala

    Silicone Rattle Koala

    $25.99 $20.79 Add to cart

    This adorable Silicone Koala Rattle will be your baby’s constant companion and is sure to become an instant favourite. It’s made of soft, safe silicone that’s easy for little hands to grasp and hold, and features a gentle rattle sound for further sensory engagement.

  • 20% Silicone Tea Set Starlight Party

    Silicone Tea Set Starlight Party

    $49.99 $39.99 Add to cart

    Tea parties just got sweeter with this gorgeous Starlight Party Silicone Tea Set. This versatile, classic tea set is made of kid-friendly, food-grade silicone that’s perfect for playtime. Great for pretend picnics, tea parties, messy sensory play in the outdoor mud kitchen or for creating bubble-chinos in the tub at bath time.

  • 20% Silicone Tea Set - Strawberry Patch

    Silicone Tea Set Strawberry Patch

    $49.99 $39.99 Add to cart

    Level-up your little ones pretend play sessions with this sweet Strawberry Patch Silicone Tea Set. This versatile, classic tea set is made of kid-friendly, food-grade silicone that’s perfect for playtime. Great for pretend picnics, tea parties, messy sensory play in the outdoor mud kitchen or for creating bubble-chinos in the tub at bath time.

     

  • Soft Book Dino Tails

    Soft Book Dino Tails

    $23.99 Add to cart
    This wonderful interactive soft cloth book features many different types of dinosaur tails! Toddlers can explore and play with the textures, colours and sounds in this book.
  • Soft Book Farm Tails

    Soft Book Farm Tails

    $23.99 Read more

    Furry dog tails, tasselly cow tails, feathers, fluff and curly pig tails! All of the farmyard friends are in the Farm Tails Book, ready to show off their colours and shapes. Tots will love learning which tail goes with which bottom in this soft, squishy book.

  • Soft Book Glacier Tails

    Soft Book Glacier Tails

    $23.99 Add to cart
    This baby soft fabric book contains 8 cute, arctic animals, featuring a bright and high contrast colour scheme and adorable illustrations.
  • Soft Book Jungly Tails

    Soft Book Jungly Tails

    $23.99 Add to cart

    What a lot of funny friends, all packed into the Jungly Tails Book! Get to know jungle animals by their tails; who is all feathery? who’s got bright spots? And who is the owner of those gorgeous green scales? This soft book is perfect for toddlers, and has a carry-loop for car trips to deepest darkest Peru!

  • Soft Book Ocean Tails

    Soft Book Ocean Tails

    $23.99 Add to cart

    Explore a wonderfully whimsical world in this soft book. Look out for different textures and spots of activity as you turn the pages. Guaranteed to delight with the bright colours and quirky shapes, you may end up reading this book more than once!

  • Soft Book Plush Tails

    Soft Book Plush Tails

    $23.99 Add to cart

    This wonderful interactive soft cloth book features many different types of animal tails! Toddlers can explore and play with the textures, colours and sounds in this book.

  • Squishmallows 16"

    Squishmallows 16″

    $42.99 Select options This product has multiple variants. The options may be chosen on the product page

    Immerse yourself in a world of comfort and cuteness with our Original Squishmallow Squad Plush. These ultra-squeezable, high-quality, and ultrasoft plush toys are the perfect companions for relaxation, movie nights, or even while on the move. Hand-washable and easy to maintain, these lovable Squishmallows are a must-have addition to your collection. Experience a variety of fun personalities, sizes, and colours with our collectible Squishmallows extensions. Embrace the softest touch and bring home the joy of Squishmallows! Join the Squad today!

  • 20% SunnyLife Bubba Seat Neon Coral Pink Glitter

    SunnyLife Bubba Seat Neon Coral Pink Glitter

    $34.99 $27.99 Add to cart

    Float with me! Let the little one in on the fun with Sunnylife’s Neon Coral Bubba Seat. Made for the smallest members of your family, the Bubba Seat offers soft leg support and an inflated headrest for added stability and comfort in the water. Featuring a bright, transparent neon hue and free-flowing glitter, this on-trend design is sure to become your bubba’s new best float friend!

  • 20% Sweet Swan Pram

    Sweet Swan Pram

    $159.99 $127.99 Read more
    Children will immerse themselves in a lovely and caring world of role play. Pack your nappy bag and get ready to take the baby for a stroll with this stunning pram. The design features a beautiful white pram in the shape of a swan with cutout features and a fabric canopy. The wheels are crafted with natural wood with rubber trim.
  • 20% Taggies Buddy Dog Crinkle Me

    Taggies Crinkle Me Buddy Dog

    $22.99 $18.39 Read more

    Made with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! Taggies was born over a decade ago from a Mum noticing her child’s fascination with satin tags, which then blossomed into a world of treasured products that support early sensory development. With little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.

  • 20% Taggies Camilla Caterpillar Crinkle Me

    Taggies Crinkle Me Camilla Caterpillar

    $22.99 $18.39 Add to cart

    Made with the softest fabrics and filled with squishy goodness, they are perfect for snuggles, play, nap-times, and endless adventures! Taggies was born over a decade ago from a Mum noticing her child’s fascination with satin tags, which then blossomed into a world of treasured products that support early sensory development. With little ones mesmerised by the tactile experience of rubbing and touching these soft, satin loops, the Taggies range provides endless comfort, curiosity and stimulation, supporting infants as they learn how to self-soothe.

     

  • That's Not My Bee

    That’s Not My Bee

    $15.99 Add to cart

    This series encourage interactive play for babies and toddlers. On each page there is a different texture waiting to be discovered. The bright illustrations and the simple text develop sensory and language awareness.

    Board Book

  • That's Not My Koala

    That’s Not My Koala

    $15.99 Add to cart

    Babies and toddlers will love touching the textured patches as they meet lots of adorable koalas. The bright pictures and textures to stroke are designed to help develop sensory and language awareness.

    Board Book

  • The Easter Bunny's Helpers

    The Easter Bunny’s Helpers

    $17.99 Add to cart

    Easter is fast approaching and the Easter Bunny decides that this year he is going to need some help from some of his friends, including Emu, Kangaroo, Koala and Cockatoo.
    But who will he choose to help him, particularly since all of the animals are so talented and suitable for the job?

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